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At Inside the Armour Publications we take your privacy very seriously. So we want to make you fully aware of the information we collect, and how we use, or do not use it.

What do we Collect?
We receive, collect and store any information you enter on our website or provide us in any other way. In addition, we collect  login information if you choose to create an account including; e-mail address; password; computer and connection information and purchase history. We may use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interaction information, and methods used to browse away from the page. This information is anonymised (we see it as statistics not individual data). We also collect personally identifiable information (including name, email, password, communications); payment details (including credit card information) which is stored on the secure servers of our Website providers (Wix).

How is Your Information Used
When you conduct a transaction on our website, as part of the process, we collect personal information you give us such as your name, address and email address. Your personal information will be used for the specific reasons stated above only.
We collect such Non-personal and Personal Information for the following purposes:

  1. To provide and operate the Services;

  2. To provide our Users with ongoing customer assistance;

  3. To be able to contact our Visitors and Users with general or personalized service-related notices and promotional messages (Only in the event that you opt in);

  4. To create aggregated statistical data and other aggregated and/or inferred Non-personal Information, which we or our business partners may use to provide and improve our respective services; 

  5. To comply with any applicable laws and regulations.

How is Your Data Stored and Managed?
Our company is hosted on the platform. provides us with the online platform that allows us to sell our products and services to you. Your data may be stored through’s data storage, databases and the general applications. They store your data on secure servers behind a firewall. 

All direct payment gateways offered by and used by our company adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

Under What Circumstances Would We Use it to Contact You?

1. Marketing
We will only contact you for marketing purposes if you have filled out your details in the newsletter sign up boxes. If you decide you no longer wish to receive the emails; simply unsubscribe. We will not sign you up to receive emails unless you complete the details in the box specifically requesting them.

2. Other Reasons We May Contact You
We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, to deal with a problem with an order or product you have purchased, or as otherwise necessary to contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes we may contact you via email, telephone, text messages, and postal mail.

Updates to This User Agreement
We reserve the right to modify this privacy policy at any time. If we do so we will contact you via email detailling all changes.

Contact Us
If you have any problems or questions relating to this privacy statement please do email us on


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